The Author
Ronald D. Geskey, Sr. has over 30 years of experience as both a media director and account director/group management director. In the advertising agency world, Ron worked for Leo Burnett/Chicago, D'Arcy, Campbell Ewald/Detroit, and General Motors R*Works, a promotions and events company that Ron co-founded to work with all General Motors brands.
Clients have included Keebler Cookies and Crackers, HJ Heinz ketchup and baby food, Allstate Insurance, Union Oil, American Bankers Association, Midland Bank, Glad Products, Academy of General Dentistry, 3M Company (18 divisions), American Hoist & Derrick, Chevrolet Motor Division, General Motors Corporation and their divisions.
Early in his career Ron taught advertising courses at Texas Tech University. He has also been a visiting professor at the University of South Carolina. Ron also taught marketing classes at Oakland University in Rochester, MI and multiple marketing and advertising forums to a variety of professionals.
Ron has a masters degree in communication/marketing emphasis from Southern Illinois University, half of his doctoral work and Texas Tech, and has attended executive programs at Wharton School of Business, Northwestern, Michigan State University, and Lintas University (integrated marketing communications).
Mr. Geskey is currently the CEO of 2020:Marketing Communications LLC, a publishing and consulting firm.
Clients have included Keebler Cookies and Crackers, HJ Heinz ketchup and baby food, Allstate Insurance, Union Oil, American Bankers Association, Midland Bank, Glad Products, Academy of General Dentistry, 3M Company (18 divisions), American Hoist & Derrick, Chevrolet Motor Division, General Motors Corporation and their divisions.
Early in his career Ron taught advertising courses at Texas Tech University. He has also been a visiting professor at the University of South Carolina. Ron also taught marketing classes at Oakland University in Rochester, MI and multiple marketing and advertising forums to a variety of professionals.
Ron has a masters degree in communication/marketing emphasis from Southern Illinois University, half of his doctoral work and Texas Tech, and has attended executive programs at Wharton School of Business, Northwestern, Michigan State University, and Lintas University (integrated marketing communications).
Mr. Geskey is currently the CEO of 2020:Marketing Communications LLC, a publishing and consulting firm.
